Case library
Cases of alcohol industry misconduct from around the world exposing the predatory practices.
A library of all the unethical methods of Big Alcohol – aggressive lobbying, unethical marketing, sabotaging of rules and institutions and much more, all in one place.
AB InBev AB InBev Marketing Spending Drives Sales Growth
The world’s largest beer producer, AB InBev credits marketing with driving ‘highest-ever’ volume sales. Anheuser-Busch InBev CEO ...
Bacardi Exposed: Alcohol Companies Among Instagram’s Fastest Growing Brands
Social media has become one of the most popular platforms in alcohol marketing, reaching a large group of people, often minors and young ...
AB InBev, Bacardi Addictions France Wins Lawsuit Against Meta Over Alcohol Ads
A historic victory against online alcohol sponsorship in France. In early January, the Paris Court ordered the Meta group (parent company ...
UICC: Commercial Interests Drive Millions of Cancer Deaths
Marking World Cancer Day, UICC calls on governments around the world to prioritise four policy actions to reduce preventable cancers caused ...
Embracing the Non-Traditional: Alcohol Advertising on TikTok
The researchers have focused on TikTok because of the asymmetry between the number of users it has and the amount of research done on how ...
Germany: Government Alcohol Policy Advisor Calls for Alcohol Policy Paradigm Shift
Renewing his calls for alcohol policy improvements from a year ago, Burkhard Blienert, Commissioner for Addiction Issues of the German ...
AB InBev Addictions France Wins Court Case against FIFA Sponsor Budweiser Over Illegal Alcohol Advertising in France
The Association Addictions France had taken successful legal action against AB Inbev’s alcohol advertising campaign that violates the ...
Heineken Netherlands: Concerns About Zero-Alcohol Marketing
At first glance, the growing trend for companies even Big Alcohol companies to produce zero-alcohol or low-alcohol products seems positive ...
AB InBev, Heineken Exposing Greed and Hypocrisy: How the FIFA World Cup Matters for Big Beer
This deep dive exposes the greed and hypocrisy of Big Beer’s sponsorship of the FIFA World Cup. We also delve into how beer giant AB ...