Case library
Cases of alcohol industry misconduct from around the world exposing the predatory practices.
A library of all the unethical methods of Big Alcohol – aggressive lobbying, unethical marketing, sabotaging of rules and institutions and much more, all in one place.
Carlsberg Unveiling the contradictions: Carlsberg’s Collaboration with WaterAid in India
Carlsberg Group and Carlsberg India are starting a collaboration with WaterAid to supposedly help preserve and protect the water in the ...
Diageo, Pernod Ricard ICC Cricket World Cup 2023 attracts surrogate advertising from alcohol brands
Description: The ICC Cricket World Cup 2023 has attracted sponsorship from major alcohol beverage brands, including Bira91, Royal Stag, ...
AB InBev Beer Giant Exposed: AB InBev’s ESG Agenda Aims to Rebuild Brand Image
Beer giant AB InBev’s Environment, Social and Governance Agenda (ESG) report for the year 2021 reflects that AB InBev has taken ...
India: Investigative Agency Accuses Alcohol Giant Pernod Ricard of Illegal Profits, Multiple Antitrust Violations
Pernod Ricard, the global wine and liquor giant, was charged by an Indian investigating agency for breaking the alcohol laws of the ...
Special Feature for International Day for the Elimination of Violence against Women
On the occasion of November 25 being the International Day for the Elimination of Violence against Women, this week’s Special Feature ...
India: Alcohol Use by Women Rose During Pandemic. How Big Alcohol Is Converting Women to Alcohol Consumption
Big Alcohol pushed Indian state governments to allow alcohol e-commerce during the COVID-19 pandemic. This strategy converted more Indian ...
India: Big Alcohol Sets Target on Diwali
Big Alcohol is targeting the Diwali festival to increase alcohol sales and maximize profits. The Indian alcohol market is predicted to grow ...
Diageo Exposed: How Diageo Uses (Growing) Marketing (Spending) to Drive (Rising) Sales
Diageo has increased its marketing spending by 51% since 2017. The Big Alcohol giant is using new data and technology tools to target ...
Alcohol Giant Pernod Ricard Attacks Indian Government Over Alcohol Tax
Big Alcohol giant Pernod Ricard has been in a 30 year tax dispute with Indian the tax authority regarding how the company values its ...