Case library
Cases of alcohol industry misconduct from around the world exposing the predatory practices.
A library of all the unethical methods of Big Alcohol – aggressive lobbying, unethical marketing, sabotaging of rules and institutions and much more, all in one place.

New Mexico, USA: Big Alcohol Derails Alcohol Tax Increase And Lawmakers Push Alcohol Industry Bill Instead
New Mexico has the highest rate of alcohol-related deaths in the United States, with nearly 2,000 lives lost annually due to alcohol. ...

From Hydration to Intoxication: The Disturbing Evolution of Crystal Light
Kraft Heinz’s decision to launch Crystal Light Vodka is the latest in a long-running industry strategy: blurring the lines between ...

Unmasking Itself: Big Alcohol Cuts DEI Programmes
Major alcohol corporations in the U.S. have rolled back Diversity, Equity, and Inclusion (DEI) programmes. These are moves to carry favor ...

How to Curb Marketing From Health-Harming Industries
This paper reviews evidence about the impact of marketing on ill health. The researchers summarize evidence that marketing practices in six ...

How Do Countries Inform Their People That Alcohol Causes Cancer?
This article explores how countries are addressing cancer risks due to alcohol by highlighting effective strategies and the challenges they ...

How and Why Big Wine is Sabotaging Sober October
October has become known for the challenge “Sober October” – a month to stay alcohol-free. But the wine industry has ...

Big Alcohol’s Campaign Against Chicago’s Alcohol Tax: Protecting Profits and Misleading Policymakers
The recent pushback from the Distilled Spirits Council of the United States (DISCUS) against a proposed spirits tax hike in Chicago ...

Alcohol Companies’ use Data-Driven Tactics to Target Gen Z
Alcohol companies are ramping up targeted marketing strategies to engage Generation Z, leveraging everything from social media and ...

Exposed: Some U.S. Congress Members Interfere Against Independent Alcohol Research
Recent reporting has revealed that some U.S. Congress members are pushing to halt a federal health study on alcohol’s harmful ...