Case library

Cases of alcohol industry misconduct from around the world exposing the predatory practices.

A library of all the unethical methods of Big Alcohol – aggressive lobbying, unethical marketing, sabotaging of rules and institutions and much more, all in one place.

Diageo

Alcohol Industry’s misleading campaigns with celebrities – Diageo and K-Pop star SUHO

SUHO, a South Korean singer-song writer and actor with an extensive fan base of millions, particularly among the youth, has partnered with ...

Communities from Around the World Call on Netflix to Exclude Alcohol Ads 

In November, Netflix will start rolling out its new and cheaper ad-supported package “basic with ads” for $6.99, per month. ...

Special Feature: Exposed How Big Alcohol Uses Pop Culture to Perpetuate the Alcohol Norm

This special feature exposes how Big Alcohol uses pop culture to perpetuate the alcohol norm. Using pop culture to promote alcohol ...

Big Alcohol Deploys Pop Culture to Promote Brand, Drive Consumption – Examples from Japan and UK

Using pop culture to promote alcohol products to young audiences is not a new strategy for Big Alcohol. But two recent examples expose how ...

Special Feature: Big Alcohol Exploits Popular Culture to Target Asian Youth

This special feature exposes how Big Alcohol exploits popular culture to target Asian young people. This feature exposes how Big Alcohol ...

South Korea: Alcohol Industry Pushes for Weakening of Alcohol Policy

The alcohol industry in South Korea recorded more sales in 2020 even amidst the raging COVID-19 pandemic. Yet, Big Alcohol is pushing to ...

WHO: Countries Request Accelerated Action on Alcohol

A decision unanimously adopted at the World Health Organization’s Executive Board meeting calls the global alcohol burden a ...

The Impact of Preferential Trade Agreements on Alcohol Imports from Australia in Partner Countries

Preferential trade agreements involving Australia have been positively associated with alcohol imports from Australia in countries with low ...

Week #47 Global Alcohol Policy Round-Up

The Week #47 Global Alcohol Policy Round-Up contains alcohol policy updates about Finland and alcohol harm in workplaces, South Korea and ...

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