Case library

Cases of alcohol industry misconduct from around the world exposing the predatory practices.

A library of all the unethical methods of Big Alcohol – aggressive lobbying, unethical marketing, sabotaging of rules and institutions and much more, all in one place.

How to Curb Marketing From Health-Harming Industries

This paper reviews evidence about the impact of marketing on ill health. The researchers summarize evidence that marketing practices in six ...

How Do Countries Inform Their People That Alcohol Causes Cancer?

This article explores how countries are addressing cancer risks due to alcohol by highlighting effective strategies and the challenges they ...

AB InBev, Heineken

Beer at What Cost? How Heineken and AB InBev Exploit Mexican Communities

The brewing giants Heineken and Grupo Modelo (controlled by AB InBev) are driving down barley prices for farmers in Mexico’s Altiplano ...

Bacardi, Diageo, Pernod Ricard

Alcohol Industry Frontgroup FISAC Undermines Public Health with Misleading Narratives

The Foundation of Social Investigations A.C. (FISAC) in Mexico presents itself as a civil society organization dedicated to alcohol ...

Heineken

Heineken’s Salvador Campaign: Misleading Messaging for Younger Demographics

The concept of “responsible consumption” has long been a tool for Big Alcohol to deflect accountability for the harm caused by their ...

Heineken

Big Alcohol’s Tactics: Heineken Normalizes Alcohol for Teen Audiences at The Town Festival

Heineken, through its Eisenbahn brand, has positioned itself as the official beer sponsor of “The Town 2025,” a major music festival in ...

Exposing Alcohol Industry Penetration of Governments in 24 Jurisdictions Around the World

As part of the International Alcohol Control Study, researchers from 24 jurisdictions assessed alcohol industry penetration and government ...

How and Why Big Wine is Sabotaging Sober October

October has become known for the challenge “Sober October” – a month to stay alcohol-free. But the wine industry has ...

Bacardi, Diageo, Pernod Ricard

Big Alcohol’s Campaign Against Chicago’s Alcohol Tax: Protecting Profits and Misleading Policymakers

The recent pushback from the Distilled Spirits Council of the United States (DISCUS) against a proposed spirits tax hike in Chicago ...

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