Case library
Cases of alcohol industry misconduct from around the world exposing the predatory practices.
A library of all the unethical methods of Big Alcohol – aggressive lobbying, unethical marketing, sabotaging of rules and institutions and much more, all in one place.
AB InBev Normalizing Harm: AB InBev’s Tactic to Embed Alcohol in Social Life
AB InBev’s “Poker and Pizza” campaign in Colombia demonstrates a Big Alcohol tactic to normalize alcohol in everyday life. By taking ...
Bacardi, Diageo, Pernod Ricard Exposing Big Alcohol’s Dangerous Promotion of the J-curve Myth
Drinkwise Sweden is promoting the misleading J-curve argument, which suggests moderate alcohol use may offer health benefits, particularly ...
Molson Coors Alcohol and Sports: Molson Coors’ SPFL Sponsorship Puts Scottish Youth at Risk
Molson Coors has recently entered into a sponsorship deal with the Scottish Professional Football League (SPFL), using football as a ...
Bacardi Coca-Cola’s New Alcoholic Beverage: Blurring the Lines Between Soft Drinks and Risk
Coca-Cola and Bacardi’s recent announcement to launch a ready-to-drink (RTD) alcoholic product in 2025 is deeply concerning, especially ...
AB InBev Submitted case: Exposing the Conflict of Interest in Alcohol Industry-Funded Science
The involvement of alcohol companies such as AB InBev in funding scientific research is a troubling practice that compromises public health ...
Diageo, Heineken, Pernod Ricard Exposing the Alcohol Industry’s Misleading Economic Claims in South Africa
The Drinks Federation of South Africa, which counts major players like Diageo, Heineken, and Pernod Ricard among its members, recently ...
Constellation Brands Constellation Brands Buys Influence in Mexico with Billion Dollar Investment
Constellation Brands’ $1.6 billion investment in Veracruz, framed as a major economic win, raises serious concerns about the company’s ...
Carlsberg Carlsberg’s Responsibility Campaign—A Thinly Veiled Push to Normalise Alcohol Use
Carlsberg’s recent partnership with Grab Cambodia to promote their “CelebrateResponsibly” campaign is a prime example of Big ...
Diageo, Heineken Illegal Alcohol Sponsorship at Nairobi Marathon Targets Youth, Undermines Health
The upcoming Standard Chartered Nairobi Marathon, a celebrated community event that promotes health and fitness, is being undermined by the ...