Case library

Cases of alcohol industry misconduct from around the world exposing the predatory practices.

A library of all the unethical methods of Big Alcohol – aggressive lobbying, unethical marketing, sabotaging of rules and institutions and much more, all in one place.

Diageo

Diageo Markets Alcohol as Empowerment for Women

A recent LinkedIn article titled “Embracing the Forties: Redefining Identity for Ageing Women” highlights a concerning strategy by ...

AB InBev

Targeting Youth – Grupo Modelo’s Troubling Marketing Push

Grupo Modelo, part of AB InBev, is doubling down on its expansion strategy for 2025 with a focus on “megabrands” like Corona and ...

How to Curb Marketing From Health-Harming Industries

This paper reviews evidence about the impact of marketing on ill health. The researchers summarize evidence that marketing practices in six ...

Diageo

Conflict of Interest: Why KBL Shouldn’t Train Law Enforcement

Kenya Breweries Limited (KBL), owned by Diageo, recently partnered with the Alcoholic Beverages Association of Kenya (ABAK) to train over ...

How Do Countries Inform Their People That Alcohol Causes Cancer?

This article explores how countries are addressing cancer risks due to alcohol by highlighting effective strategies and the challenges they ...

AB InBev, Heineken

Beer at What Cost? How Heineken and AB InBev Exploit Mexican Communities

The brewing giants Heineken and Grupo Modelo (controlled by AB InBev) are driving down barley prices for farmers in Mexico’s Altiplano ...

Close up hand holding on rice seed

Beer Over Food: Alcohol Industry Exacerbates Sri Lanka’s Rice Shortage

A growing rice shortage in Sri Lanka has sparked concern, with reports linking the crisis to the diversion of paddy into beer production. ...

Diageo, Heineken

Alcohol Industry in Kenya – Hypocrisy Exposed as ABAK Fights Environmental Legislation

The Alcoholic Beverages Association of Kenya (ABAK), representing some of the world’s largest alcohol companies, is now fighting proposed ...

Heineken

Heineken in Sri Lanka – Undermining Alcohol Taxes to Protect Profits

At a panel discussion in Sri Lanka, Heineken Lanka repeated a familiar Big Alcohol tactic: claiming that higher alcohol taxes fuel illicit ...

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