Case library

Cases of alcohol industry misconduct from around the world exposing the predatory practices.

A library of all the unethical methods of Big Alcohol – aggressive lobbying, unethical marketing, sabotaging of rules and institutions and much more, all in one place.

Heineken

Heineken in Sri Lanka – Undermining Alcohol Taxes to Protect Profits

At a panel discussion in Sri Lanka, Heineken Lanka repeated a familiar Big Alcohol tactic: claiming that higher alcohol taxes fuel illicit ...

Bacardi, Diageo, Pernod Ricard

Alcohol Industry Frontgroup FISAC Undermines Public Health with Misleading Narratives

The Foundation of Social Investigations A.C. (FISAC) in Mexico presents itself as a civil society organization dedicated to alcohol ...

Pernod Ricard

Pernod Ricard in India – Violating Alcohol Policies and Allegedly Facilitating Money Laundering

Pernod Ricard, one of the largest global alcohol producers, is facing serious formal charges in India for violating government alcohol ...

Heineken

Heineken’s Salvador Campaign: Misleading Messaging for Younger Demographics

The concept of “responsible consumption” has long been a tool for Big Alcohol to deflect accountability for the harm caused by their ...

Heineken

Big Alcohol’s Tactics: Heineken Normalizes Alcohol for Teen Audiences at The Town Festival

Heineken, through its Eisenbahn brand, has positioned itself as the official beer sponsor of “The Town 2025,” a major music festival in ...

Carlsberg, Heineken

Big Alcohol’s Tactics in Vietnam – Misleading the Public on Alcohol Taxation

In Vietnam, the alcohol industry is once again deploying manipulative tactics to sabotage a planned increase in excise taxes on alcohol. A ...

Exposing Alcohol Industry Penetration of Governments in 24 Jurisdictions Around the World

As part of the International Alcohol Control Study, researchers from 24 jurisdictions assessed alcohol industry penetration and government ...

Diageo

Diageo Ireland: Marketing Disguised as Community Support

Diageo Ireland, like many global alcohol corporations, frequently portrays itself as a champion of community well-being through corporate ...

Diageo

How Diageo Uses ‘Responsible Drinking’ to Deflect Blame for Alcohol Harm” in Uganda

Uganda Breweries Limited (UBL), owned by global alcohol giant Diageo, used the Nyege Nyege Festival to promote the flawed concept of ...

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