Netherlands: Concerns About Zero-Alcohol Marketing

Posted on November 25, 2022 in Heineken, Europe, Europe

At first glance, the growing trend for companies even Big Alcohol companies to produce zero-alcohol or low-alcohol products seems positive at first glance. But communities and public health leaders are increasingly raising concerns. For example, Sabine Jansen, a behavioral psychologist from the Netherlands, questions the freedom allowed for alcohol companies to promote their non-alcoholic products without adhering to usual alcohol marketing laws.

Advertising, Alcohol Harm, alcohol marketing, Alcohol Policy, Big Alcohol, BigAlcoholExposed, Heineken, News, NoLo, Trimbos Institute
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