Case library
Cases of alcohol industry misconduct from around the world exposing the predatory practices.
A library of all the unethical methods of Big Alcohol – aggressive lobbying, unethical marketing, sabotaging of rules and institutions and much more, all in one place.
Carlsberg Exploiting the Beautiful Game: Carlsberg’s New UEFA Sponsorship
Carlsberg is once again exploiting football’s massive reach, emotional power, and popularity among youth to promote alcohol use, this ...
New Study Reveals Zero-Alcohol Products Prompt Adolescents to Think of Alcohol
This online study examined whether adolescents implicitly categorise images of zero-alcohol drinks as alcoholic beverages. The study shows ...
New Study: Alcohol Policies to Prevent NCDs Generate Positive Societal Impacts Immediately
Researchers reviewed 49 interventions previously established as cost-effective to identify the earliest possible detectable effect on ...
Diageo Theatre of Deception: Diageo’s School Program in Brazil
Diageo – the alcohol giant behind brands like Johnnie Walker and Smirnoff – continues to push its so-called “Na Real” program into ...
Pernod Ricard Fake Transparency: Pernod Ricard’s QR Code Labels Do Nothing for Public Health
Pernod Ricard Philippines is rolling out QR code-enabled digital labels in the Philippines, marketing them as a step toward “consumer ...
AB InBev Submitted Case: Irresponsible Fusion of Alcohol Promotion and Mental Health Advice
In a glaring display of corporate irresponsibility, United National Breweries (UNB) has come under fire for intertwining mental health ...
Cuervo, Diageo, Pernod Ricard Water Crisis in Oaxaca – Mezcal Production Leaves Local Communities Without Access
The massive production of mezcal in Oaxaca, Mexico, primarily targeting international markets, has precipitated a severe water crisis in ...
AB InBev, Ambev “Work similar to slavery” – Ambev Caught Exploiting Workers again
The Brazilian Ministry of Labor has exposed Ambev, a company controlled by AB Inbev, for subjecting workers to conditions akin to modern ...
South Africa: Government Set to Raise Alcohol Tax – Why It’s a Good Idea
The South African government has proposed raising alcohol taxes in 2025 to lower population-level alcohol use and its devastating effects ...