Case library
Cases of alcohol industry misconduct from around the world exposing the predatory practices.
A library of all the unethical methods of Big Alcohol – aggressive lobbying, unethical marketing, sabotaging of rules and institutions and much more, all in one place.
Mexico: Alcohol Harm in Indigenous Communities Is a Serious Problem
Alcohol-fueled violence among Indigenous communities in Mexico is at an all-time high, prompting community calls for policy solutions to ...
Exposing Greenwashing in the Alcohol Industry: Cerveza Corona’s Bottle Return Campaign
Alcohol industry companies engage in manipulation activities to protect and cultivate its image and brand value, deploying manipulation ...
Master Manipulators: Exposing Big Alcohol Lobbying in Scottish and British Parliaments
For the fourth episode in the third season of the Alcohol Issues Podcast we discuss and expose the “master manipulators”. In ...
University students targeted by aggressive alcohol marketing
Recently, liquor companies have adopted increasingly aggressive tactics to target university students, leveraging social media platforms to ...
Alcohol Industry’s misleading campaigns with celebrities – Diageo and K-Pop star SUHO
SUHO, a South Korean singer-song writer and actor with an extensive fan base of millions, particularly among the youth, has partnered with ...
Delta Beverages’ US$3 million sponsorship deal: spotlight on alcohol industry’s exploitation of football in Zimbabwe
Football enthusiasts in Zimbabwe are set to witness another wave of sponsorship in the premier league as Delta Beverages, a local ...
Unveiling greenwashing: Absolut Vodka’s paper bottle initiative and sustainability challenges in the alcohol industry
Absolut Vodka has recently announced its plan to switch from glass to paper bottles. As part of a pilot project, the brand has announced ...
Driving under the influence of alcohol campaign during Super Bowl week
Mothers Against Drunk Driving (MADD) and distributor Diageo North America have launched a campaign against driving under the influence of ...
Celebrities and alcohol promotion
Kendall Jenner has been promoting her own Tequila Brand, 818, engaging in a college tour. She visited different universities in the United ...