Case library

Cases of alcohol industry misconduct from around the world exposing the predatory practices.

A library of all the unethical methods of Big Alcohol – aggressive lobbying, unethical marketing, sabotaging of rules and institutions and much more, all in one place.

Heineken

Netherlands: Concerns About Zero-Alcohol Marketing

At first glance, the growing trend for companies even Big Alcohol companies to produce zero-alcohol or low-alcohol products seems positive ...

AB InBev, Heineken

Exposing Greed and Hypocrisy: How the FIFA World Cup Matters for Big Beer  

This deep dive exposes the greed and hypocrisy of Big Beer’s sponsorship of the FIFA World Cup. We also delve into how beer giant AB ...

Netherlands: Big Alcohol Floods TikTok With Alcohol Promotions to Teens

Journalists of Pointer created a fake TikTok account for a 13 year old Dutch teenager and found it to be flooded with alcohol promotions. ...

Australians Support Alcohol Advertising Ban

A new poll of over 1000 Australians has found that a majority supports a ban on alcohol advertising on television. A ban on alcohol TV ads ...

Google Users Dislike Alcohol Ads: Now Google Lets People Limit Ads Exposure

When users were asked what advertising categories they would most like to opt out of alcohol and gambling ranked the highest. Accordingly ...

Kenya Introduces Tax on Alcohol Advertising

A 15% tax on fees charged by television stations, print media, billboards, and radio stations for advertisements of alcohol products, ...

Children’s Exposure to Brand Marketing

This study found that children are repeatedly exposed to marketing through multiple mediums and across all settings, and the findings ...

Social Media and Alcohol Harm: Troubling Depictions of Underage Alcohol Use on TikTok

A recent study published in the Journal of Studies on Alcohol and Drugs found that the majority of the videos using the hashtag #alcohol on ...

Namibia: Government Mulls Alcohol Advertising Ban

The government of Namibia is in the process of drafting a bill called “The Prevention and Treatment of Substance Use”. This ...

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