Case library

Cases of alcohol industry misconduct from around the world exposing the predatory practices.

A library of all the unethical methods of Big Alcohol – aggressive lobbying, unethical marketing, sabotaging of rules and institutions and much more, all in one place.

Online Alcohol Retailers Fail to Display  Health Warnings

A study of online alcohol sales has revealed serious inadequacies when it comes to the availability of mandatory alcohol health information ...

Communities from Around the World Call on Netflix to Exclude Alcohol Ads 

In November, Netflix will start rolling out its new and cheaper ad-supported package “basic with ads” for $6.99, per month. ...

People View “Responsible Consumption” Labels As Ploy by Alcohol Companies

New research asked 20 alcohol users aged between 21 and 63 for their views on the effectiveness of alcohol labels, and considered whether ...

Independent Retailers Suppport Alcohol Minimum Unit Pricing in Northern Ireland

While the minimum unit pricing (MUP) policy in the Republic of Ireland came into force in January 2022, neighboring Northern Ireland is yet ...

Diageo Exposed: How Diageo Uses (Growing) Marketing (Spending) to Drive (Rising) Sales

Diageo has increased its marketing spending by 51% since 2017. The Big Alcohol giant is using new data and technology tools to target ...

Branding and the Decoy Effect in Alcohol Purchasing Decisions

To inform the development of regulatory strategies, it is important to understand how alcohol branding interacts with seductive pricing ...

In Historic Move, UN Declares Healthy Environment a Human Right

UN General Assembly declares access to clean and healthy environment a universal human right. The resolution notes that the right to a ...

Alcohol Packaging as a Promotional Tool

This research conducted by the University of Stirling and supported by Alcohol Focus Scotland looked at how the packaging of alcohol ...

Communities in Scotland Call for Comprehensive Alcohol Marketing Laws

A brand new Alcohol Focus Scotland report, written with a group of international experts is showing that alcohol advertisements are rampant ...

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