Diageo Exposed: How Diageo Uses (Growing) Marketing (Spending) to Drive (Rising) Sales

Posted August 31 2022 Alcohol Harm, alcohol marketing, Availability, Big Alcohol, BigAlcoholExposed, CDoH, Conflict Of Interest, Diageo, Digital Marketing, Evidence, News

Diageo has increased its marketing spending by 51% since 2017. The Big Alcohol giant is using new data and technology tools to target people even more specifically and invade their daily lives and their most private spaces with ever more alcohol ads.

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