Case library

Cases of alcohol industry misconduct from around the world exposing the predatory practices.

A library of all the unethical methods of Big Alcohol – aggressive lobbying, unethical marketing, sabotaging of rules and institutions and much more, all in one place.

Misconduct Report Apr 1 '25 AB InBev, Asahi, Bacardi, Carlsberg, Diageo, Heineken, Kirin, Molson Coors, Pernod Ricard, Suntory
IARD Exploits Decline In Youth Alcohol Use to Whitewash Industry Image

The International Alliance for Responsible Drinking (IARD) – the alcohol industry’s global mouthpiece – has released a new report ...

Misconduct Report Oct 23 '24 Heineken
Leveraging Football Loyalty: Heineken’s Dangerous Push for Alcohol Through Sports

Heineken, through its Tiger Beer brand, has partnered with Manchester United, using the club’s massive global fanbase to embed alcohol ...

Misconduct Report Oct 10 '23
Reviewing the Evidence and Dispelling the Myths about Alcohol (and other Health) Taxes

This article presents current evidence on taxation as a proven tool to discourage the consumption of harmful products (tobacco, alcohol, ...

Misconduct Report Jun 14 '23
Strong Support For Alcohol Tax Increases Among World’s Adult Population, International Representative Survey Shows

In 2021-22, the global polling company Gallup conducted an international representative survey of people’s perceptions of ...

Misconduct Report Feb 1 '23
Denormalising Alcohol Industry Activities in Schools

Children’s education and lives should be protected from the harmful influence of commercial interests. Yet the global alcohol ...

Misconduct Report Jan 31 '23
Embracing the Non-Traditional: Alcohol Advertising on TikTok

The researchers have focused on TikTok because of the asymmetry between the number of users it has and the amount of research done on how ...

Misconduct Report Jun 30 '22
Third Edition of “Alcohol: No Ordinary Commodity”: Opportunities for Preventing Alcohol Harm Are Clearer Than Ever

The knowledge on what strategies are the most effective to prevent harm from alcohol continues to grow. This means opportunities for ...

Misconduct Report Apr 2 '22
Shining a Light on International Alcohol Industry Lobbying

This Lancet Editorial shines a light on international alcohol industry lobbying. The authors discuss the recent analysis published by ...

Misconduct Report Apr 2 '22
Protecting NCD Prevention Policy in Trade and Investment Agreements

This analysis identified opportunities for protecting, and even promoting, public health in trade and investment agreements. It also ...