Case library

Cases of alcohol industry misconduct from around the world exposing the predatory practices.

A library of all the unethical methods of Big Alcohol – aggressive lobbying, unethical marketing, sabotaging of rules and institutions and much more, all in one place.

AB InBev

Undermining Health: The Controversy Over Alcohol Sponsorship in the 2024 Olympic Games

The 2024 Olympic Games in Paris marked a controversial moment in sports sponsorship with AB InBev, a major alcohol producer, becoming a ...

Molson Coors

Peroni 0.0% Partners with Formula 1

Molson Coors’ Peroni 0.0% is intensifying its marketing with a Formula 1-themed campaign, partnering with Scuderia Ferrari and ...

Predatory Practice: Olympic Committee Enters Partnership with Big Alcohol Giant

For the first time ever, the International Olympic Committee has made a deal with the alcohol industry to sponsor events that celebrate the ...

AB InBev, Heineken

Exposing Greed and Hypocrisy: How the FIFA World Cup Matters for Big Beer  

This deep dive exposes the greed and hypocrisy of Big Beer’s sponsorship of the FIFA World Cup. We also delve into how beer giant AB ...

Heineken

Heineken Exposed: Beer Giant Promotes Heavy Alcohol Use

Heineken got caught promoting heavy alcohol use at the Gold Cycle Race in the Netherlands. The Dutch Institute for Alcohol Policy, STAP, ...

AB InBev

FIFA and Big Alcohol: Alcohol Sales During World Cup in Qatar

FIFA doing the dirty work for alcohol giant AB InBev pushed Qatari officials to weaken their alcohol laws just for the FIFA World Cup. ...

Exposed: Big Alcohol Floods Rugby Championship With Alcohol Ads

A new analysis of alcohol marketing in the Rugby Six Nations World Cup in 2020 depicts how different regulations of alcohol sport ...

Namibia: Government Mulls Alcohol Advertising Ban

The government of Namibia is in the process of drafting a bill called “The Prevention and Treatment of Substance Use”. This ...

Asahi

The Olympics and Alcohol Harms – An Overview

Olympics officials banned alcohol sales for both spectators and athletes in the athletes village. Despite pressure from Big Alcohol giant ...

Back to top