Case library

Cases of alcohol industry misconduct from around the world exposing the predatory practices.

A library of all the unethical methods of Big Alcohol – aggressive lobbying, unethical marketing, sabotaging of rules and institutions and much more, all in one place.

U.S. States With Highest Rates of Teen Alcohol Use

New analysis reveals worrying rates of teenage alcohol consumption in the United States. The findings highlight Vermont as the state with ...

WHO Europe Video: Young People’s Views About Alcohol Digital Marketing

Four young people from different countries in the WHO European Region discuss their experience with alcohol marketing on their smartphones ...

UNICEF: ‘The State of the World’s Children’ Report Addresses Alcohol Harm

The latest UNICEF report titled ‘The State of the World’s Children’ explore the mental health of children, adolescents ...

Heineken

Exposed: Heineken Marketing Alcohol to Minors in Brazil

Big Brother Brazil is one of the most popular TV shows in the country ever – with a large following also among minors. But one of the ...

Heineken

Exposed: Heineken Marketing Alcohol to Minors in Brazil

Big Brother Brazil is one of the most popular TV shows in the country ever – with a large following also among minors. But one of the ...

Exposed: Big Alcohol Made $17.5 Billion on Under-Age Alcohol Use

A new study has found that despite what Big Alcohol says about their commitment to reducing underage alcohol use, the industry has made ...

New Study: Alcohol Ads Commonly Appeal to Minors

New research finds association between adolescents finding alcohol adverts appealing and never alcohol users’ susceptibility to initiate ...

AB InBev

Exposing Pernod Ricard: Four Strategies They Deploy to Clamor for Profits During Pandemic

Pernod Ricard recorded a 9.5% fall in sales for the fiscal year 2020. Clamoring for profits, the alcohol giant deploys four strategies: ...

Do Alcohol Website Age Gates Prevent Underage User Access?

This study found that while all official alcohol brand websites examined included an age gate, website visitors with minimal arithmetic ...

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