Case library

Cases of alcohol industry misconduct from around the world exposing the predatory practices.

A library of all the unethical methods of Big Alcohol – aggressive lobbying, unethical marketing, sabotaging of rules and institutions and much more, all in one place.

Dramatic Rise in Alcohol Deaths in United States Directs Focus on Decades-Long Alcohol Policy Failures

Alcohol deaths in the United States have been rising over the years. The COVID-19 pandemic and the products and practices of the alcohol ...

Worsening of Alcohol Policy During Pandemic Fuels Alcohol Harm in United States

Big Alcohol lobbying and policy interference led many state governments in the United States to worsen their alcohol laws amng others by ...

AB InBev

The Devastating Impact of Alcohol in New Mexico, United States

Nearly three times more people die due to alcohol in New Mexico than the United States national average. Despite the heavy alcohol burden ...

Diageo Exposed: How Diageo Uses (Growing) Marketing (Spending) to Drive (Rising) Sales

Diageo has increased its marketing spending by 51% since 2017. The Big Alcohol giant is using new data and technology tools to target ...

AB InBev, Heineken

Big Alcohol Grows in Nigeria. So Do Concerns About Alcohol Harm

Big Alcohol has increased its sales revenue and profits in the first half of 2022 in Nigeria. The rising profits of the alcohol industry ...

One in Three Young People in Ireland Who Use Alcohol Has an Alcohol Problem

A new report by Ireland’s Health Research Board (HRB) has found that while youth are now staying alcohol-free for longer, those who ...

Branding and the Decoy Effect in Alcohol Purchasing Decisions

To inform the development of regulatory strategies, it is important to understand how alcohol branding interacts with seductive pricing ...

Three Reasons Why Big Alcohol Eyes Big Marijuana As Opportunity

Big Alcohol is eyeing the rise of Big Marijuana as an opportunity to maximize profits. There are three reasons why the alcohol industry ...

AB InBev

AB InBev Withdraws Legal Battle Against South African Government Over Temporary Alcohol Sales Bans During Pandemic

AB InBev subsidiary SAB Miller has finally given up its relentless legal battle against the South African government regarding the ...

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