Case library

Cases of alcohol industry misconduct from around the world exposing the predatory practices.

A library of all the unethical methods of Big Alcohol – aggressive lobbying, unethical marketing, sabotaging of rules and institutions and much more, all in one place.

Misconduct Report Jun 9 '26 AB InBev, Ambev, Diageo, Heineken, Molson Coors
Inside AB InBev’s World Cup Machine: How the World’s Largest Brewer Exploits Football to Maximise Alcohol Sales

The alcohol industry is turning the 2026 FIFA World Cup into the largest marketing offensive in the history of sports, and AB InBev is ...

Misconduct Report May 8 '26 AB InBev, Ambev, Diageo, Grupo Modelo, Molson Coors
How Big Alcohol Is Using the 2026 World Cup to Push Young People Back to Alcohol

Big Alcohol corporations are turning the 2026 FIFA World Cup into the largest alcohol marketing operation in the history of sport. For ...

Misconduct Report Mar 4 '26 AB InBev, Grupo Modelo
AB InBev Turned Mexico City’s Main Square into a Beer Ad for 400,000 People

On 1 March 2026, Grupo Modelo – the Mexican subsidiary of AB InBev, the world’s largest beer producer – staged a free Shakira ...

Misconduct Report Feb 23 '26 AB InBev, Grupo Modelo
AB InBev Turns World Cup 2026 Into a $7.2 Billion Alcohol Marketing Machine

As FIFA World Cup 2026 approaches (June 11–July 19), AB InBev is executing its most aggressive alcohol marketing campaign yet, ...

Front group Nov 14 '25
FISAC

OVERVIEW Fundación de Investigaciones Sociales, A.C. (FISAC, Foundation for Social Research) is the main alcohol industry front group ...

Misconduct Report Oct 16 '25 Heineken, Heineken Mexico
Heineken Exploits Social Media “Engagement” to Fuel High-Risk Alcohol Use in Mexico

Heineken Mexico systematically uses social media as both a marketing channel and a product development tool. In El Economista, company ...

Front group Oct 13 '25
CIVyL

OVERVIEW The Comisión para la Industria de Vinos y Licores (CIVyL, Commission for the Wine and Liquor Industry) is an alcohol industry ...

Misconduct Report Oct 8 '25 Heineken, Heineken Mexico
Heineken’s Yucatán Brewery – A Threat to Water, Rights, and Communities

Heineken is pushing ahead with a massive new brewery in Kanasín, Yucatán – a project that symbolizes how Big Alcohol drains communities ...

Misconduct Report Sep 24 '25
Profit Before Health: Big Alcohol’s Grip on the U.N. NCD Process

The new U.N. political declaration on noncommunicable diseases (NCDs) could have been a turning point for global health. Instead, ...