Case library
Cases of alcohol industry misconduct from around the world exposing the predatory practices.
A library of all the unethical methods of Big Alcohol – aggressive lobbying, unethical marketing, sabotaging of rules and institutions and much more, all in one place.
Normalizing Harm: AB InBev’s Tactic to Embed Alcohol in Social Life
AB InBev’s “Poker and Pizza” campaign in Colombia demonstrates a Big Alcohol tactic to normalize alcohol in everyday life. By taking ...
Submitted case: Exposing the Conflict of Interest in Alcohol Industry-Funded Science
The involvement of alcohol companies such as AB InBev in funding scientific research is a troubling practice that compromises public health ...
“Smart Drinking” or Smart Marketing? AB InBev’s Campaign Distracts from Alcohol Harm
AB InBev, the world’s largest beer producer, has been using “moderation” campaigns in Colombia, promoting “smart drinking” ...
Undermining Health: The Controversy Over Alcohol Sponsorship in the 2024 Olympic Games
The 2024 Olympic Games in Paris marked a controversial moment in sports sponsorship with AB InBev, a major alcohol producer, becoming a ...
AB InBev’s Aggressive Alcohol Promotion in Brazil: Profit Over Public Health
AB InBev’s aggressive marketing strategy for Corona beer in Brazil is deeply concerning. The company is pouring millions into ...
Big Alcohol Uses Social Media to Create Parallel Universe Where Actual Alcohol Harms and Policy Solutions Are Absent
The present study addresses two key questions: What are the main issues that the key alcohol industry actors in Uganda concentrate on in ...
Big Alcohol Lobbying Exposed: Beer Giant Is Second Biggest Political Donor in Colombia
Investigative reporting by independent publication La Silla Vacía reveals the money the alcohol industry pumps into political parties. AB ...
Exposing Greenwashing in the Alcohol Industry: Cerveza Corona’s Bottle Return Campaign
Alcohol industry companies engage in manipulation activities to protect and cultivate its image and brand value, deploying manipulation ...
Civil Society Organization partners with Bavaria
Civil society organisation collaborating with the alcohol brand “Bavaria” to offer capacity building in promoting so called ...