Beer giant AB InBev decided to market their product Bug Light to the LGBTIQ+ through a collaboration with transgender activist Dylan Mulvaney.
But when far-right, anti-rights, and transphobic groups called for a boycott, Bug Light sales crumbled and AB InBev revealed its true agenda.
In this opinion article human rights lawyer Nayib Chalela analyzes the way AB InBev dealt with Dylan Mulvaney cases.
Nayib provides insights into how and why alcohol companies are targeting the LGBTIQ+ community and the consequences of it.
In this thoughful article, Nayib applies the lessons learned and raises a number of questions about the motives of alcohol companies and which role alcohol should play in the safe spaces of the LGBTIQ+ community going forward.
