Alcohol marketing causes harm to children and youth. Alcohol marketing saturates society with alcohol, and perpetuates the harmful alcohol norm. And alcohol marketing prevents evidence-based alcohol industry regulation.
These are the three ways how alcohol marketing causes harm.
In this blog post, Maik provides state of the art analysis of how exactly, using a concrete Heineken example, and the best available scientific evidence.
And he explores the question of what can be done about it. There is a solution and it turns out most people support it.
