This company profile of DCSL Breweries Lanka Ltd reveals the unethical practices of one of the largest breweries in Sri Lanka. It provides examples of harmful methods across the categories of political interference, promotion, sabotage, manipulation, and deception, the Dubious five strategies.

INTRODUCTION

Formerly known as HEINEKEN Lanka Ltd, formerly Asia Pacific Brewery Lanka Ltd.

​​DCSL Breweries Lanka Limited results from acquisition of HEINEKEN Lanka Limited thereby establishing it as a fully owned subsidiary of Distilleries Company of Sri Lanka PLC (DCSL).
DCSL is a subsidiary of Melstacorp PLC since 2016. 

Under its new identity as DCSL Breweries Lanka Ltd. (DBL), part of DCSL’s expansion strategy and for the continuous development of internationally brands owned by HEINEKEN in the Sri Lankan market. This acquisition reinforces DCSL’s and DBL’s stature as prominent entities within the beverage industry.

DCSL Breweries Lanka operates in two locations, a head office in the heart of Colombo along with a brewery in Mawathagama with over 260 people in its direct employment. DCSL Breweries Lanka will continue to brew and distribute HEINEKEN’s portfolio.

FACTS ABOUT DCSL BREWERIES LANKA LTD

  • Net revenue (sales): Not available
  • Gross profit: not available
  • Profit after tax: not available
  • Marketing spending: not available
  • Lobbying costs: not available
  • Number of employees (2024): Between 201–500
  • Market share: not available
  • Parent company: DCSL Breweries Lanka Ltd. is a subsidiary of the Distilleries Company of Sri Lanka PLC (DCSL), which holds a 99.42% stake in the company 

BRANDS

Beer

  • Heineken
  • Tiger
  • Anchor
  • DCSL
  • Bison

MANAGEMENT TEAM AND BOARD OF DIRECTORS

  • D. Hasitha S. Jayawardena, Chairman / Executive Director
  • C. R. Jansz, Director
  • K. J. Kahanda, Director
  • L. U. D. Fernando, Director
  • D. S. T. Jayawardena, Director
  • M. A. N. S. Perera, Director
  • V. J. Senaratne, Director
  • Chaminda Rajapakshe, Director Sales and Marketing
  • C. Malawarachchi, General Manager Finance & Administration
  • C. Rajapakshe, Director Sales and Trade Marketing
  • J. Bandara, Director Supply Chain
  • A. Pieris, Director Information and Technology
  • S. Kariyawasam, Director Finance