Case library
Cases of alcohol industry misconduct from around the world exposing the predatory practices.
A library of all the unethical methods of Big Alcohol – aggressive lobbying, unethical marketing, sabotaging of rules and institutions and much more, all in one place.

Branding and the Decoy Effect in Alcohol Purchasing Decisions
To inform the development of regulatory strategies, it is important to understand how alcohol branding interacts with seductive pricing ...

Ireland: Cabinet Decides to Introduce Alcohol Floor Price in January 2022
The cabinet of Ireland has decided to introduce the minimum unit price (MUP) policy as per section 11 of the Public Health (Alcohol) Act of ...

Germany: Parliamentary Health Committee Discusses Country’s Alcohol Policy
The parliamentary health committee held a hearing on March 3, 2021 to discuss Germany’s alcohol policy. On the agenda of the hearing ...

Wales Kicks off MUP Awareness Campaign
Wales kicks off Minimum Unit Pricing (MUP) awareness campaign to remind shoppers and sellers of the law which will come into action from ...