Case library

Cases of alcohol industry misconduct from around the world exposing the predatory practices.

A library of all the unethical methods of Big Alcohol – aggressive lobbying, unethical marketing, sabotaging of rules and institutions and much more, all in one place.

Misconduct Report Mar 25 '25
New Study Reveals Zero-Alcohol Products Prompt Adolescents to Think of Alcohol

This online study examined whether adolescents implicitly categorise images of zero-alcohol drinks as alcoholic beverages. The study shows ...

Misconduct Report Oct 12 '23
It’s Time for Governments to Step Up and Treat Alcohol Marketing as the Child Rights Violation It Is 

In a world where the well-being of our youth is a shared concern, the harsh truth remains: health-harming industries, such as the alcohol ...

Misconduct Report Jun 23 '22
Giving Kids Non-Alcohol Beer Is Risky, Parents Are Warned

Giving children alcohol – even no and low alcohol beers – is a risky practice. In the Czech Republic, parents do this without ...

Misconduct Report Sep 30 '21
Social Media and Alcohol Harm: Troubling Depictions of Underage Alcohol Use on TikTok

A recent study published in the Journal of Studies on Alcohol and Drugs found that the majority of the videos using the hashtag #alcohol on ...

Misconduct Report Apr 2 '21
USA: Supersized Alcopops Fuel Poisoning Cases

The alcohol industry produces, markets and sells supersized alcopops, which are flavored high content alcohol products. These specifically ...

Misconduct Report Sep 9 '20
Australia: Children Continue to Be Heavily Exposed to Alcohol Marketing

A new study in Perth, Australia has found that children continue to be bombarded by alcohol advertisements in the ...

Misconduct Report Nov 28 '19
Ireland: Minister Chastises Big Alcohol in Schools

The Irish Minister of Health chastised Big Alcohol for conducting awareness programmes in Irish schools. The alcohol industry has funded ...

Misconduct Report Nov 21 '19
Australia: Online Alcohol Retail Puts Kids in Harm’s Way

Online alcohol retail and delivery is putting kids in harm’s way in Australia as found by an Australian-first study. The study ...

Misconduct Report Nov 20 '19
Big Alcohol Ads Expenditure Fuels Underage Alcohol Use

New research has found Big Alcohol ads expenditure links to and fuels underage alcohol use. Gentile and colleagues found in their recent ...