Sweden: Systembolaget Mulls Plans for Cheap BeerPosted December 07 2019
Systembolaget – the national alcohol retail monopoly – mulls plans for introducing cheap beer.
Systembolaget is saying there is customer demand for cheap beer. According to the government-run alcohol retail monopoly, customers do not want to buy a 500ml container of the current offer of the cheapest beer. Therefore, they are thinking to introduce a smaller and cheaper beer from 2020.
IOGT-NTO is critical of this suggestion for two main reasons…