Social Media Marketing Leads to More Alcohol Consumption

Posted on June 01, 2019 in Asia-Pacific, Asia-Pacific

Australian youths exposed to frequent alcohol marketing on social networking sites such as Facebook, YouTube and Twitter consume 13% to 40% more alcohol compared to their peers not exposed to such messages. The study showed that increased engagement with alcohol-related content on social networking sites increased consumption of alcohol between 2.6 to 4.5 standard alcohol units…

3 Best Buys, Alcohol Harm, alcohol marketing, Alcohol Policy, Big Alcohol, BigAlcoholExposed, Evidence, News, Public Health
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