We care about cancer. We want our families and communities to be protected from cancer as much as possible. And we want our governments to take action for cancer prevention and control.
But the alcohol industry wants the opposite: they want to keep people in the dark about the fact that their products cause cancer. And they want to exploit breast cancer awareness to look good and sell more of the products.
In this blog post Runa and Therese shed light on a fundamental conflict of interest. And they discuss how political leaders can raise awareness that alcohol causes cancer and better promote public health.
