This paper provides a snapshot of the alcohol industry’s tactics for influencing policy and polluting public discourse. The alcohol industry’s profit model strongly depends on harming its customers. Its faux-education materials and ‘moderate’ alcohol consumption campaigns and charities support this.
The alcohol industry of course has no competence in any area of public health or education. Involvement of the alcohol industry (both the alcohol corporations, and those funded by them) in the setting of health policy agendas or in health promotion activities needs to be recognised as unethical and harmful.

