In Serbia, the whole football league is financed by alcohol company called Jelen pivo (Deer beer), the league title is “Jelen super liga” (Deer super league). Since the producers of video games want to make them real as possible, they copy everything they can, including trade marks. The left is original promotion of game on regional television, on the left side it’s a video game.
Jelen beer belongs to Apatin breweries that is part of Big Alcohol corporation Molson Coors.
