Case library
Cases of alcohol industry misconduct from around the world exposing the predatory practices.
A library of all the unethical methods of Big Alcohol – aggressive lobbying, unethical marketing, sabotaging of rules and institutions and much more, all in one place.
Heineken Heineken Links Alcohol and Self-Care in Marketing Push
Heineken has launched a skincare product called Smootheriser, a “beer-based cream” marketed in a can designed to resemble ...
AB InBev, Diageo, Pernod Ricard Normalizing Alcohol Use Through Deception – The Industry’s Real Goal Behind “Moderation Week”
The Asia Pacific International Spirits and Wines Alliance (APISWA) has launched a so-called “Moderation Week” across Vietnam, Cambodia, ...
Bacardi, Diageo, Pernod Ricard Big Alcohol Tightens Its Grip on Cambodia’s Alcohol Policy Process
The alcohol industry is tightening its grip on Cambodia’s alcohol policy process, using front groups and misleading narratives to shape ...
Bacardi, Diageo, Pernod Ricard Unmasking the Conflict of Interest in Cambodia’s New Alcohol Initiative
A new alcohol policy initiative in Cambodia aimed at developing alcohol use guidelines is being framed as a step forward in tackling ...
Exposing Alcohol Industry Penetration of Governments in 24 Jurisdictions Around the World
As part of the International Alcohol Control Study, researchers from 24 jurisdictions assessed alcohol industry penetration and government ...
Carlsberg Carlsberg’s Responsibility Campaign—A Thinly Veiled Push to Normalise Alcohol Use
Carlsberg’s recent partnership with Grab Cambodia to promote their “CelebrateResponsibly” campaign is a prime example of Big ...
Cambodia: Government Takes Action to Better Protect People from Alcohol Advertising
The Ministry of Information in Cambodia has introduced new limits on alcohol advertising, while the Ministry of Health encouraged people to ...
Cambodia: Opposition to Alcohol Industry Sponsorship of Educational Institutions
The Secretary of State of the Education Ministry of Cambodia has called on educational institutions to reject alcohol industry ...
Cambodia: Communities Renew Call for Laws to Protect Against Alcohol Advertisements
Big Alcohol is saturating Cambodia with an alcohol advertising onslaught. The most prominent ones are the alcohol adverts on billboards ...