Heineken in Kenya Fined for Trade Violations
Posted August 01 2019Heineken has been fined $17 million in damages it caused a distribution company due to trade violations. Maxam Ltd, a Kenyan alcoholic beverage distribution company, has been awarded $17 million in damages by the High Court of Kenya for loss of business after Heineken International BV unfairly terminated its distribution agreement. The High Court has also reinstated the distribution agreement that the Dutch beer giant illegally cancelled. The way Heineken apparently deals with its distributors in African countries highlights both its systematic unethical business practices, as well as casts further shadow over the (now suspended) partnership between the beer giant and the Global Fund to Fight AIDS, Tuberculosis and Malaria…