Effects of Alcohol Marketing and Media Portrayals on Consumption and Cognition

Posted on June 10, 2016 in Africa, Africa, Africa, Africa, Africa

Viewing alcohol advertisements (but not alcohol portrayals) may increase immediate alcohol consumption by small amounts, equivalent to between 0.39 and 2.67 alcohol units for males and between 0.25 and 1.69 units for females. The generalizability of this finding beyond students and to other marketing channels remains to be established…

Advertising, Alcohol Harm, alcohol marketing, Alcohol Policy, News, Public Health
Read full article
Back to top