The Philippines
Big Alcohol in The Philippines
UNETHICAL PRACTICES IN The Philippines
Pernod Ricard Fake Transparency: Pernod Ricard’s QR Code Labels Do Nothing for Public Health
Pernod Ricard Philippines is rolling out QR code-enabled digital labels in the Philippines, marketing them as a step toward “consumer ...
San Miguel Ginebra San Miguel Hijacks Filipino Identity to Push Alcohol
Ginebra San Miguel, a subsidiary of San Miguel Corporation, has launched its “Kabayani Kita” campaign, portraying alcohol use as an ...
Exposing Alcohol Industry Penetration of Governments in 24 Jurisdictions Around the World
As part of the International Alcohol Control Study, researchers from 24 jurisdictions assessed alcohol industry penetration and government ...
Bacardi, Diageo, Pernod Ricard Health-Washing in Plain Sight: Exposing the Misleading Philippines Standards Coalition
A new initiative, the Philippines Standards Coalition, has launched to address what it calls “harmful alcohol use.” Backed by global ...
Bacardi, Diageo, Pernod Ricard Alcohol Industry’s Focus on Illicit Products Masks the Risks of Legal Alcohol
Global liquor companies are intensifying their campaign against illicit alcohol in the Philippines, citing health risks. The Alliance ...
San Miguel San Miguel’s Expanding Market Power: The Hidden Risks to Alcohol Policy in the Philippines
San Miguel Corporation (SMC) continues to solidify its position as a dominant force in the Philippine market, not only through its alcohol ...
BROWSE MORE UNETHICAL PRACTICES IN The Philippines
BIG ALCOHOL IN THEIR OWN WORDS
Whisky brands are very reliant on a small number of heavy, and increasingly ageing, consumers, to provide the majority of volume [...] in the longer term we had to attract more younger drinkers—the heavy- using loyalists of tomorrow [to avoid] the potentially disastrous implications of losing heavy drinkers”.
“If Miller Lite was to be a large profitable brand we had to attract these young heavy drinkers”.
To the extent [that laws or regulations or actions against us to substantially curtail the consumption of alcohol, including beer] gain traction, they could have a material adverse effect on our business and financial results. For example, the European Union published its Europe Beating Cancer Plan. As part of the plan, by the end of 2023, the European Union has indicated it will issue a proposal for mandatory health warnings on alcohol beverage product labels."
Source: Molson Coors Annual Report 2022
