Case library

Cases of alcohol industry misconduct from around the world exposing the predatory practices.

A library of all the unethical methods of Big Alcohol – aggressive lobbying, unethical marketing, sabotaging of rules and institutions and much more, all in one place.

Misconduct Report Nov 25 '24
Exposing Alcohol Industry Penetration of Governments in 24 Jurisdictions Around the World

As part of the International Alcohol Control Study, researchers from 24 jurisdictions assessed alcohol industry penetration and government ...

Misconduct Report Nov 15 '24
How and Why Big Wine is Sabotaging Sober October

October has become known for the challenge “Sober October” – a month to stay alcohol-free. But the wine industry has ...

Misconduct Report Nov 1 '24 Diageo
Dangerous Mix: Johnnie Walker and Squid Game Partner Up, Raising Concerns for Young Viewers

In a recent collaboration, Johnnie Walker, a leading Scotch whisky brand owned by Diageo, has partnered with Netflix’s “Squid Game” ...

Misconduct Report Oct 23 '24 Heineken
Leveraging Football Loyalty: Heineken’s Dangerous Push for Alcohol Through Sports

Heineken, through its Tiger Beer brand, has partnered with Manchester United, using the club’s massive global fanbase to embed alcohol ...

Misconduct Report Oct 18 '24
Exposed: Some U.S. Congress Members Interfere Against Independent Alcohol Research

Recent reporting has revealed that some U.S. Congress members are pushing to halt a federal health study on alcohol’s harmful ...

Misconduct Report Oct 9 '24
Dark Apps: How Alcohol Industry Funded Digital Tools Function As Covert Marketing Channels

This study examined the information accuracy and framing, behaviour change techniques, and functions of alcohol-industry-funded digital ...

Misconduct Report Sep 9 '24
Special Feature: Understanding FASD Burden and Solutions

Alcohol exposure to the unborn or newborn child is one of the clearest examples of the second-hand harm caused by alcohol. The problem is ...

Misconduct Report Sep 2 '24 AB InBev
Undermining Health: The Controversy Over Alcohol Sponsorship in the 2024 Olympic Games

The 2024 Olympic Games in Paris marked a controversial moment in sports sponsorship with AB InBev, a major alcohol producer, becoming a ...

Misconduct Report Jul 25 '24
Alcohol Companies Expose More Than Half of U.S. Adolescents to Alcohol Marketing

This study examined self-reported exposure to alcohol marketing among adolescents in the U.S. The study also assessed youth alcohol ...