Australia: Big Alcohol Accused Of Using Big Tobacco Tactics

Posted on April 09, 2019 in Asia-Pacific, Asia-Pacific

Big Alcohol came under fire for employing tactics straight out of the Big Tobacco playbook. The accusation was caused by alcohol brands marketing their products through Instagram influencers. Such advertising which does not disclose commercial interest is a violation of the Alcohol Beverages Advertising Code (ABAC)…

Alcohol Harm, alcohol marketing, Alcohol Policy, Big Alcohol, BigAlcoholExposed, News
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